The Swift Program, developed by the Kenya Climate Innovation Centre (KCIC) and funded by the IKEA Foundation, empowers waste management entrepreneurs leading climate-smart businesses in Kenya. Moving Minds Africa was the launch lead communication partner, developing a strategic communication framework that ensured widespread visibility and impact.

Key Deliverables:

• Communication strategy and positioning plan
• Launch event branding and media toolkits
• Social media activation plan and content rollout
• Partner engagement materials and press releases
• Video highlights and photo documentation
• The campaign successfully amplified the voices of Kenyan waste management entrepreneurs while strengthening KCIC’s brand as a catalytic force for green growth.